Your salespeople will sell more when they use powerful, persuasive B2B sales enablement tools
Hi, I’m Jeff Stasiuk.
If you’re struggling to attract prospects and move them along to buying customers, I can help.
I’m a Sales Enablement copywriter and B2B marketing strategist.
Successful salespeople rely on great sales enablement tools. Prospecting emails, sell sheets, sales playbooks, positioning statements, elevator pitches, influential articles…
Let me create professional sales tools you can use to fill your pipeline. So you can sell more.
74% of companies say converting leads into customers is their top priority (Hubspot)…
BUT…
79% of marketing leads never convert into sales. Lack of lead nurturing is the common cause of this poor performance.
65% of B2B marketers have not established lead nurturing.
(Source: MarketingSherpa)
You don’t have to be part of those stats.
My Services: I Create Sales Tools for B2B Sales Pros
Outreach Email Templates
Cold email customizable templates: sets of 5, 10, or 20 template variations, designed to get prospects to take action. Follow-up email templates: sets of 5, 10, or 20 template variations, designed to compel prospects to respond
Sales Presentation Decks & Proposal Templates
Gold standard techniques that reduce resistance, setting up prospects to say “yes”
Sales Book/Selling Guide/Battlecard
Elevator pitches (long and short versions), to quickly tell a prospect what you do and why they need to hear more. Differentiation blurbs/statements, that stop the prospect from shopping around. Feature and Benefit copy; how to state them persuasively, to make the prospect lean in to your sales conversation. Objection handling scripts that effectively negate the prospect’s issues
Call Scripts
Includes different versions for most common situations and outcomes, gently guiding the prospect into further sales conversations
Lead Gen Magnet/Campaigns
Target needs analysis, Lead Gen Magnet ideation and creation, including ads, landing pages, squeeze pages, and follow-up email nurturing sequences. All designed to turn prospects into leads inside your sales pipeline.
Article/Blog Creation
SEO including buyer’s intent analysis, keyword analysis, article ideation and creation. All designed to enhance your relationship with your prospects and leads, guiding them towards making a purchase.
Some of my clients:
What sets me apart:
Successful Sales Experience
*36 years selling B2B
*5 Industries
*6 Companies
*YoY sales growth MIN 70% to a HIGH of 205%
I know which sales tools work because I’ve personally used them to get amazing results
Certified AWAI Trained Copywriter
*15 gold standard certifications covering every key
marketing area
*Up-to-date on latest sales enablement techniques
*Extensive AWAI Artificial Intelligence training to help get you the best results…fast
My top flight copy training will get you the results you need
Applied Engineering Background
*Professional Engineer (ret)
*I understand your technical products and services
I will learn about your product and processes in record time… no handholding required.
Unlike other copywriters, I know the kind of messaging salespeople need, because I’ve been there. On the front lines growing sales quickly and sustainably. Using sales enablement tools that I pulled from my “tool-kit” precisely when I needed them.
Today’s business leaders know that experience-based expertise counts.
Stagnant prospect pipelines are an ugly thing. Imagine turning yours into an exciting stream of opportunities… that result in more sales.
Here’s what some of my clients have to say:*
*Full Disclosure: I added the bold text to make you notice the really impressive parts. I try really hard not to let it go to my head…
Manufacturing
“Jeff took our messaging and turned it into relatable content that speaks directly to our customers and we are already observing increased engagement from our target markets. Combined with refining our messaging, Jeff’s keyword research was invaluable in helping us to target terms we never knew existed and our website traffic is sure to climb.”
– Sean Dent, President, Masternet
Industrial Services
“Jeff is a true professional and makes doing business with the company he runs very easy and seamless. He is very customer focused and it shows in everything he does.”
– Gordon Mathews, Senior Ops Manager, Secure Energy
Sales Training
“Jeff Stasiuk has the rare combination of creativity and business process skills. He combines unique marketing insights into a disciplined approach and structure that produces real results. In addition, Jeff understands how each client he works with is unique and is especially adept at integrating their approach into his overall marketing plan. He’s a treasure!”
– Earl Robertson, President, Quota International
Manufacturing and Distribution
“You couldn’t ask for a person of better character; integrity in business dealings; builder of longstanding client relationships and sensible market development strategies. Added bonus, he’s also very passionate about everything he does!”
– Lem Nowell, District Manager, MACtac Canada
Manufacturing
“Jeff and I have worked together for many years. I consider him a “best in the business” supplier. He is an efficient intelligent professional. If you get the opportunity to work with Jeff it will become quickly evident you are working with a pro.”
– Chris Robinson, Owner, Epic Imaging Inc.
Industrial Services, Manufacturing and Distribution
“Jeff provided LinkedIn posting templates and two articles focused on driving greater awareness of our products and services as the solution to our client’s problems. Jeff did the research, interviewing of subject matter experts, and creation of a list of possible topics that made the final selection very convenient. I would recommend him to any company needing professional B2B copywriting services.”
– Sergio Restagno, COO, Belterra
Industrial Recycling and Services
“Jeff helped us create an excellent one-sheet that really crystallized the features and benefits of our Intelsight product. It’s a very helpful, and persuasive, sales tool!”
– Hamid Karbasi, CEO, Neatco
B2B Services
“From the first sentence on, Jeff’s writing was crisp, clear, and no-nonsense. Jeff has clearly mastered the strong business voice that most white papers use. He has a quick grasp of new ideas: a fundamental requirement for an effective white paper writer. Jeff finds the weakness in the competitor’s strength… it’s kind of like a martial art.”
– Gordon Graham, “That White Paper Guy”
Physio Services
“Jeff’s guidance on longtail keywords, blog headings, body structure and calls-to-action have helped differentiate me and my company…I was able to leverage Jeff’s knowledge so I could focus on what I needed to do while he used his skills to take us to the next level.”
– Dan Sivertson, Owner, Pure Form Physio
B2B Services
“Jeff helped us create focussed cold prospecting emails and web copy to help us get leads with prospective clients. I felt so comfortable working with him… he helped us refine and focus our strategy right from the very beginning.”
– Erinn Theodossiou, Co-Founder, Apex Partners
B2B Services
“Jeff created professional, persuasive messaging for us to use in establishing leads. He created a sales playbook with guidance on differentiation, dealing with objections, and messaging around our unique features and benefits. He even helped craft cohesive LinkedIn profiles that complemented our Web copy.”
– Hardy Panaich, Co-Founder, Apex Partners
Industrial Manufacturing, Infrastructure
“Jeff crafted cold emails, follow-up emails, and lead-gen ads for us. His headlines got the targets to take a look, and his body copy really did a good job in compelling them to take the next step. With Jeff’s B2B writing skills taking care of the messages, me and my team can focus on selling and closing. We look forward to working with his company more in the future.”
– Kevin Josephison, National Sales Manager, Valmont
Ready to get going on fixing your sales pipeline? Schedule a 30 min intro chat… I’ll find out what you need, you’ll get some focused ideas on how to get more sales. These are fun, easy, and zero pressure chats. But incredibly useful.
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